Netflix has announced today that it will begin launching a new, less expensive part of its subscription program, supported by advertisements.
The new tier has a lot of features that the current Basic tier offers, and the ads that will be included with it average in between 4 and 5 minutes per hour of viewing. There will also be several television shows and movies that will not be available due to licensing restrictions and limited ability to download titles.
The new Basic with Ads tier will be launched on November 3rd at 9am PT in Australia, Brazil, Canada, France, Germany, Japan, Korea, Mexico, Spain, the United Kingdom, and the United States, which will start from $6.99 per month.
Netflix does go into some details on the adverts as well as to encourage advertisers to promote on the platform, and it says that at the start of the program, ads will span 15 or 30 seconds, which will play before and during shows and films.
The new plan, which will also be applied to the existing Basic plan, will be limited to 720p/HD resolution, which is the only change listed to the existing plan, but Netflix states that current plans and members will not be affected.