Slack's CEO makes a profit of the latest opportunity to take a swing at email

Slack's CEO makes a profit of the latest opportunity to take a swing at email ...

Slack''s founder and CEO has reaffirmed his desire to be the workplace''s de facto medium of communication.

Stewart Butterfield addressed the limitations of the email format during the keynote session at Slack Frontiers in London, which he believes is bound by nature to provide opportunities for discontent.

Despite the fact that all of these emails are included in your channels, you have an area for everything that''s important inside your company.

Modern collaboration

According to Butterfield, the drop in the value of email has coincided with the fall in the significance of a physical business headquarters, which has been boosted by what Slack calls the digital headquarters.

We refer to the digital HQ that supports collaboration; the set of systems, tools, and processes that have allowed organizations to continue to work and thrive during the epidemic, according to the author.

A digital HQ isn''t a nice-to-have, nor even a must-have, but rather a feature that every organization already has, but that might be doing a lot more.

According to a survey, even employees who spend the least time on communication-based tasks are using a third of their day to send messages and emails, attend video meetings and others.

With the realization that the majority of our work is powered by the digital HQ, which is much easier to renovate than the physical HQ, we might all be doing more. The message is that we should be constantly pushing boundaries and experimenting, because there are real opportunities for improvement, according to Butterfield.

After the outbreak, Slack has rolled out a number of new features to help them develop their collaboration platform rather than email communication.

Slack Canvas, a utility that allows users to collect, organize, and share data across long-term information panels, has been officially opened. These so-called canvases are usually attached to every channel and may be created manually for one-off projects or events.

Slack also announced last month that it will now stream video to its impromptu meeting feature, Huddles, which is intended to help cut off unnecessary meetings by providing customers with a convenient way to check in with colleagues.

According to Butterfield, features like these will assist customers make the most of their digital HQ and enable them to be in a stronger position to take advantage of a new era of potential.

I cannot believe the window is closing quite yet, but people are willing to tolerate more in the face of extreme transformation. So this is a great time to [experiment and innovate], he said.