Kuo: The iPhone 14 Pro Max dominates the first weekend of pre-orders, but the iPhone 14 Plus also disappoints

Kuo: The iPhone 14 Pro Max dominates the first weekend of pre-orders, but the iPhone 14 Plus also di ...

Apple may pay the price for being too confident about the regular iPhone 14 models. According to analyst Ming-Chi Kuo, the iPhone 14 and 14 Plus versions are less effective than the iPhone 13 mini and iPhone SE 3 versions that were disappointing sales when their pre-orders started. On the other hand, the new iPhone 14 Pro Max is also better selling.

According to an Apple analyst, based on the delivery time of the companies online stores in major markets, the regular iPhone 14 models have a bad performance compared to the iPhone 13 series. On the back, Apple is seeing the Pro Pro pre-order results as good and neutral.

It''s unclear if Apple will increase the Pro models shipment projection, but the possibility of iPhone 14 and 14 Plus (accounting for around 45 percent of the total iPhone 14 shipments) cutting orders is growing.

Pro models have been reported as big beneficiaries, who may beat seasonality in 1Q23 as a result of increased shipment allocation of Pro models and higher component costs. In September or October, revenue from the iPhone business will likely decrease significantly for suppliers who are not the major beneficiaries of Pro models.

Although it may be difficult to find an iPhone 14 Pro or 14 Pro Max in stock on launch day, customers will easily find the regular models as the way it stands now, the pre-order [for these models] is worse than the iPhone SE 3 and iPhone 13 mini.

Customers expressed concern that they didn''t want another mini phone, but that they also refused to include a Plus model with fewer modifications. Kuo claims that Apple''s product segmentation strategy for standard models failed this year.

One last phrase from the analyst is how iPhone 14 Pro and 14 Pro Max will continue to sell and how regular models may be a good option in the long run.

Strong demand for iPhone 14 Pro models will likely last until at least November. In this case, Apple does not increase iPhone Pro orders afterward. In this case, the possibility of a reduced iPhone 14 and 14 Plus revenue increase might be offset by improved iPhone product mix (iPhone ASP increase) in late 4Q22 or 1Q23.

While it''s still too early to say whether Apple failed or not in its iPhone strategy for 2022, it''s important to note that analysts expect more from the Cupertino company than other smartphone manufacturers.

According to a previous information, the iPhone SE 3 would be responsible for transforming a billion Android users into switchers. Although the model hasn''t been a success in the United States, it is also responsible for strong iPhone sales in Europe.

Other markets are more interested in larger phones without all the available features, thus the iPhone 14 Plus has a ton of space to continue to grow over the next few quarters.

It''s important to note that Apple had a lot of trouble by ignoring excessive differentiation between the previous generation and the current regular models.

Which iPhone model did you pre-order? Share your thoughts in the comment section below.